Radisson Hotel Group does not hide its ambitions in Morocco. Its growth plan continues with two hotels under construction to consolidate Casablanca’s hotel base.
Morocco is a strategic hub for the Radisson Hotel Group in the region. This is evidenced by the Group’s investment dynamic in the country. Indeed, a promising expansion strategy has been launched by the hotel group. Globally, it has nine distinct brands and more than 1,700 hotels in operation or under development in 120 countries. In Morocco, Radisson Hotel Group has 6 hotels in operation with a total of 1,375 rooms and 5 hotels under development. “We are globally connected, proudly inclusive, forward looking and driven by passion in everything we do.
Today, the success of Radisson Hotel Group continues to evolve in the market. Our expansion in Morocco is rooted in Moroccan culture and heritage and gives the Group the necessary impetus for solid growth in the region, while reinforcing our ambitions for the coming years and our commitments to our communities and stakeholders”, explains Alban Mabille de Poncheville, Director Business Development North Africa. For the years to come, Radisson Hotel Group is not hiding its ambitions in Morocco. Its growth plan continues with two hotels under construction to consolidate Casablanca’s hotel base. The first hotel is the Radisson Hotel Casablanca Gauthier La Citadelle, which is a modern establishment with an asset of 133 rooms and suites, its opening will materialize the promise of an ideal setting for business and leisure customers.
The second opening concerns the mythical Lincoln Hotel, a jewel of the city’s neo-Moorish Art Deco architecture. The hotel will have more than 120 rooms spread over three levels next to several co-working spaces, modular seminars, a spa, restaurants and bars, a tea room, as well as covered parking on two underground levels. -soils.
A long-term investment policy
By 2025, the Group plans to sign fifteen hotels in operation and under development, totaling 3,000 rooms in the Kingdom. And for good reason, the hotel group relies on the strengths of Morocco as a key destination. In this sense, the latest operational achievements of the Group include the resorts of Al Hoceima, Taghazout and Saïdia after the launches carried out in Casablanca and Marrakech. In addition to this portfolio, there are other destinations “which will affirm Radisson Hotel Group’s commitment to sustainable tourism that creates added value in Morocco and the region”, indicates the management of Radisson Hotel.
Taghazout Bay Surf Village under the sign of surfing
Recently launched by Radisson Hotels Group, the Radisson Blu Taghazout Bay Surf Village is a resort located a few steps from the best surf spots in Morocco. “The complex offers a diversified accommodation offer for a curious target and in search of discoveries, initiation and serenity. The resort offers a complete offer and meets the heterogeneous expectations of its customers with 91 rooms and bungalows, restaurants, bars, a spa and a Surf Academy, where the region’s climate promises sun and relaxation all year round. , indicates the same source adding that the Taghazout Bay Surf Village complex also offers water sports facilities, including kayak and stand-up paddle, surf sessions for all levels, yoga and windsurfing.
Al Hoceima, for tourists looking for serenity
Over the years, Al Hoceima has become an address for tourists in search of an exceptional natural setting. “With an investment amount of one billion dirhams for its realization, the Radisson Blu Resort Al Hoceima offers a unique tourism offer in the province and further strengthens the tourist offer and the visibility of this niche destination”, indicates the hotel group. Radisson Blu Resort Al Hoceima has 432 rooms, a 2,000 m² spa including 6 massage rooms, 3 hammams, a sauna, a gym and a heated swimming pool with jacuzzi, proximity to the beach and the maritime pine forest of Al Hoceima, water sports facilities for the summer as well as an international catering offer.
Saidia, a breathtaking view of the Mediterranean
Located on the beach, near the Marina and the Med-Saidia golf course, Radisson Blu Resort Saidia Beach enjoys a privileged location. With 397 modernly designed rooms and suites, the resort offers a view of the Mediterranean, direct access to the beach and a wide range of water and leisure activities nearby. “Ideal for getaways with family or friends, Radisson Blu Resort Saidia Beach has taken the sea as its horizon and to welcome customers looking for a summer getaway, idleness and disconnection from everyday life,” notes the same source.